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Call for enhancement of Tassie’s gateway gains momentum

CLARENCE City Council has lent its support to Alderman Brenden Blomeley’s motion calling on the State Government to undertake a beautification program of works along the Tasman Highway from the airport roundabout to the Tasman Bridge.

“In a recent survey of 2,500 residents, one of the top five areas of concern was the sub-standard level of roadside vegetation maintenance along prominent roads throughout our city, including the Tasman Highway,” Alderman Blomeley said.

“As illustrated by the recent Tasmanian Visitor Survey, the Tasmanian tourism industry is booming and unquestionably, Hobart Airport plays an integral role as the gateway to our state.

“Over the past four years, Hobart Airport has experienced six per cent year-on-year growth, with 2.6 million passengers making their way through the terminal in the past year.

“Hobart Airport is the first or last stop for 60 per cent of visitors to our state.

“As first, and last, impressions do matter, the visually uninspiring journey, attributed in large part to the poor maintenance of roadside vegetation from Hobart Airport to the Tasman Bridge, significantly detracts from our beautiful state and the overall visitor experience.”

Alderman Blomeley said the State Government had responsibility for this stretch of highway and while there had been positive moves in recent years to increase the frequency of roadside mowing, more could be done.

“As the gateway to our beautiful state, this section of key infrastructure is deserving of far greater attention than what is currently provided,” he said.

Alderman Blomeley’s campaign has continued to gain momentum since the popular radio show “Jimmy & Nath” of HIT 100.9 took it into their own hands to add more “WOW” to the highway by taking the show on the road and broadcasting live from the Tasman Highway with a large electronic WOW sign.

Local musician Hugo Bladel provided several live performances throughout the program of his original song “Wow Ya Going”, which he dedicated to WOWing the highway.

“It was wonderful to have Jimmy and Nath, as well as the talented Hugo Bladel jump on board in support of our campaign,” Alderman Blomeley said.

“Throughout the live broadcast, we received many fantastic suggestions from listeners, most of them calling in as they drove past along the Tasman Highway.

“The support from the Jimmy & Nath Show, as well as the overwhelming positive feedback from Clarence residents and the tourism industry is unquestionably a strong endorsement of Council’s decision and it is now up to the State Government to play its part.

“Simply put, what better way to showcase the beauty and the pride we all share in our state than by ensuring the gateway for many of our visitors is of a quality and standard we can all be proud.”

Caption: HIT 100.9’s Jimmy & Nath Show broadcasting from the Tasman Highway.